Experimentation.
In this supplementary workshop of an hour, the first step was introducting us to augmented reality, by downloading an app called "aurasma". We had to draw our character on a coffee lid and create a "aura" for the drawing to be recognised.
Then we had to classify our characters in a group. Choices where Bad - Good - Simple - Complicated.
I put my Nate in "Bad" even though he means no harm, it was hard to choose between Bad of Good and Simple or Complicated. I would say Nate is really in between of every one of these criterias.
Finally, we went through the slides and presentation of Tracy Benson.
She talked about how to engage an audience, and specially to engage them to our character. The aim of all of this being, of course, to make them act and change their habits about sustainability.
That is why, this week, we had to find a Rabbit Hole for our character. How are we going to introduce our character to our audience, attract their attention and make them connect to our character ?
So I had a couple ideas:
Douchebad Nate is a architecture student, he is just like the people in the audience, I would have to find a way for them to identify to him, interact with him, and my audience being the students at UC, what would grab their attention, what would make them want to watch my web-series ?
What if we did some bad things really douchy all around campus so that people would start noticing and already hating the character? Here are a few examples :
Graffiti where you're not supposed to
Lock bikes together
Block a water fountain
Of course, these are only examples, while I think about something effective and doable around campus.
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